The collaboration challenges the method of manufacturing contemporary shapes, pushing the boundaries, to develop an innovative product of the finest quality. Resolutely British; with all products made in the George Smith factory in Newcastle and designed by Tom Dixon, the partnership underlines the capabilities of British manufacturing and design.

The collection celebrates the traditions of British upholstered furniture with each piece hand made by George Smith using long established techniques practiced for over 250 years. Skilled craftsmen, including generations of the same family, employ the use of traditional skills such as joinery, hand sewing and upholstery. These skills are kept alive through an apprenticeship scheme which ensures the knowledge and techniques are passed down from generation to generation supporting the British industry.

The construction of each piece uses many materials from renewable sources; with frames made of wood from sustainable forests, and the main body fillings upholstered with natural ingredients including natural cotton, feather, and boar bristle.

The collection previewed in the UK during the London Design Festival, September 2008 and launches internationally at the Milan Furniture Fair in April 2009. It will be distributed through the George Smith showrooms and Tom Dixon dealer network and will be available across 52 countries. New product will be launched annually.

Established in 2002 by Tom Dixon and David Begg, Tom Dixon is a British design and manufacturing company of lighting and furniture. Tom Dixon exhibits at major design venues and exhibitions including the Milan Fair, ICFF & 100% Design and product is sold across 52 countries. George Smith is an exclusive furniture and fabric manufacturer with showrooms in London and Harrogate, New York, LA and Chicago.